PUMA + MANCHESTER CITY
Photography by Jon Johnson


This is Our City



GLOBAL LAUNCH CAMPAIGN   |   PRINT AND RETAIL   |   SOCIAL 


The 2019/2020 season marked the beginning of PUMA and Manchester City’s partnership.
KNAS was tasked with concepting the global launch campaign for the kits.

We developed the creative direction for the entire season as well as the visual direction for each kit, taking inspiration from the design story of each kit.